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Our Reframe Collective’s MARKET READY Lab was supported by Screen Wellington / WellingtonNZ Over two weekends in April 2026, Reframe Collective delivered Market Ready, our in-person boot camp designed to help filmmakers sharpen audience clarity, strengthen packaging, and build more confident pathways to market at Massey University Wellington. Over the course of two weekends (4/11-12 and 4/18-19), with one-on-one mentorships in-between, we brought together an exceptional cohor